Cookie policy

This Cookie Policy describes the practices that True Shape, Inc. doing business as Gatherly.io (“Gatherly” or “us” or “we”) follows when collecting information through use of cookies and similar technologies on our website.

Information We Collect

When you visit our website, our web server will temporarily record certain information from the device you use to access our website, the domain name or IP address of the requesting computer, the access date, the file request of the client (file name and URL), the HTTP response code and the website from which you are visiting us, the number of bytes transferred during the connection and, if applicable, other technical information that we use and statistically evaluate for the technical implementation of the website’s use (such as delivery of the content, guaranteeing the website’s functionality and security, protection against cyberattacks and other abuses). 

It is necessary to store and process the information referred to above for the duration of your session in order to deliver our website content to your computer. We also store some of this information in the log files of our servers. We will not combine this information with your IP address or other personal data relating to you except as disclosed below. 

This processing will take place for the fulfillment of the existing contract of use with you, as far as it serves the purpose of the technical implementation of the website’s use and to otherwise protect our legitimate interest in making our website as user-friendly, safe and attractive as possible and in promoting the sale of our products and services. 

We will also use the data described above to draw conclusions about your interests from your use and to adapt our website’s offerings according to your interests (profiling) in order to make our website as user-friendly, safe and attractive as possible and thus promote the sale of our products and services. 

For further information on the legal bases on which we rely to collect, use and process information about you, please refer to our Privacy Policy (which can be found here.

Cookies, Analysis and Tracking

We use cookies, and other technologies, to collect and process the data mentioned in the preceding Section. Cookies are files that are stored on your computer's hard drive and are accessed by our server when you visit our website. Other Technologies include tags, pixels, web beacons, JavaScript, links in emails, device IDs, or similar technologies and may be used for the same purposes as cookies and stored on your hard drive until they expire. Other Technologies are used to collect non-personal information or aggregate information used to enhance your experience and gather usage and performance data.

Further details about the cookies and similar technologies (which hereafter will together be called "cookies") we use are set out below:

Types of Cookies

All cookies are one of two variants:

  • Session Cookies: Also called transient cookies, are cookies that are temporarily stored in your browser for the duration of a browser session, and they typically will store information in the form of a session identification and no further information personally identifying you.
  • Persistent Cookies: Also called permanent or stored cookies, are cookies that are stored on your hard drive until they expire (persistent cookies are set with expiration dates) or until you delete the cookie. Persistent cookies are used to collect identifying information, such as web surfing behavior or user preferences for a specific web site.

On our website we employ the following types of cookies:

  • Required Cookies
  • Functionality Cookies 
  • Targeting / Advertising Cookies.

These cookies are a mixture of first party cookies, which we set ourselves, and third-party cookies, which are set by other websites.

Cookie Functions

We use cookies across our websites to improve their performance and enhance your user experience. Cookies are used to provide the following functions:

  • Personalization – For example, your language preference is remembered.
  • Session Management – To ensure that your session is routed to the correct system for the duration of your visit.
  • Usage Tracking – We use cookies to provide analysis of our users’ on-going usage of the website. This allows us to adapt our website’s offerings according to our users’ interests and facilitates on-going improvements to the website.
  • AB Testing / Multivariate Testing – We can display multiple versions of a page to a user to assess which generates the best user experience.
  • Advertising – We can display advertising content depending on location, language, and your past browsing history.

Required Cookies

We use a number of cookies which are strictly necessary to allow you to access our websites, to move between pages and to receive services which you have requested. The types of data collected are:

  • session identifier
  • IP address, and information generated from anonymized IP address that includes
  • a computer host name
  • geographic location
  • time of visit
  • webpage URL
  • referring website
  • security tokens (for authentication and information submission, like RFP forms)


Functionality Cookies

We use functionality cookies to allow us to remember your preferences. For example, cookies save you the trouble of selecting your language or currency every time you access the website and recall your customization preferences. 

This allows us to provide a high-quality experience by customizing our offering and quickly identifying and fixing any issues that arise. For example, we might use functionality cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages.

The following are the functionality cookies which we use:


Name of Cookie

osano_consentmanager_uuid

Why we use it

Used to manage cookie consent.

Expiration

This tag is valid for 1 year

Third Party Disclosure

The personal information that Osano collects varies from user to user.  

For more information see Osano's cookie practices here https://www.osano.com/legal/cookies



We utilize Google Analytics, Segment, Smartlook, Sentry and Hubspot to analyze how our visitors use our websites and to monitor website performance. Refer to Use of Analytics section below for more details.


Targeting / Advertising Cookies

We and our partners and advertisers use cookies to display advertisements that we believe are relevant to you and your interests. 

We work with certain third party advertisers and partners to collect information about your use of the website through first and third-party cookies in order to serve adverts to you. They may also analyze this data in order to serve adverts to you on other third-party websites. 

We also work with advertisers in order to display our advertisements on third party websites, based on cookies set on your visit to this website. Advertising/targeting cookies may also be used to track your responses to particular adverts, which helps advertisers ensure that you see the most relevant advertisements in future on third party websites. 

The following are the targeting/advertising cookie which we use:


Name of Cookie

ajs_anonymous_id

Why we use it

This cookie is set by Segment.io to check the number of ew and returning visitors to the website.

Expiration

1 year

Third Party Disclosure

The personal information that Segment collects varies from user to user.  

For more information see Segment’s data practices here https://segment.com/legal/website-data-collection-policy

‍

Name of Cookie

_ga

Why we use it

This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.

Expiration

2 years

Third Party Disclosure

The personal information that Google Analytics collects varies from user to user.  

For more information see Google’s cookie practices here https://policies.google.com/technologies/cookies

‍

Name of Cookie

_gid

Why we use it

This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.

Expiration

1 day

Third Party Disclosure

The personal information that Google Analytics collects varies from user to user.  

For more information see Google’s cookie practices here https://policies.google.com/technologies/cookies


The types of data used include online identifiers, including cookie identifiers, IP addresses and device identifiers, imprecise location data (based on your IP address) or precise location data (if you have set your system to allow transmission of geolocation information), and client identifiers.

Types of targeting enacted based on cookies include: 

  • Demographics: Target ads based on how well products and services trend with users in certain locations, ages, genders, and device types.
  • In-market: Show ads to users who have been searching for products and like-services. 
  • Custom intent audiences: Choose words or phrases related to the people that are most likely to engage with sites and make purchases by using "custom intent audiences." 
  • Similar audiences: Target users with interests related to those on remarketing lists. 
  • Remarketing: Target users that have already interacted with our ads, website, or app.

Social media platforms utilise information about their users in order to determine whether those users should be presented a specific advertising campaign based on criteria selected by the advertiser. This may include information collected through a pixel or similar technology placed on our website, provided by users to the social media platform (e.g. account information and usage of the social network), and information collected from third party websites that is shared with the social media platform. 

We do not control the information collected by such partners or advertiser in connection with our website or the further use of information we may provide to them for the aforementioned services, and they do not process such data on our behalf. Only the data protection policies of those third parties as the respective controllers of such data will apply to their processing of such data.

To opt out of the collection of personal information as part of the Google DoubleClick services (and personalisation across Google partner websites and google search) please visit: www.google.com/ads/preferences/html/opt-out.html. Further information on how Google use information can be found here https://policies.google.com/technologies/partner-sites.

To opt-out of personalised advertisements on your social media account or newsfeed and for more information on how these social media platforms use your information, please visit:  

• Facebook: https://en-gb.facebook.com/privacy/explanation 

• Instagram: https://help.instagram.com/519522125107875 

• Twitter:  https://twitter.com/en/privacy

If you would like to control the use of information about you collected by Facebook from third party websites you can visit Facebook's 'Off-Facebook' privacy settings here: https://en-gb.facebook.com/off-facebook-activity

Cookie Consent

When you visit our website, you are notified of the use of cookies and asked to provide your consent for cookies which are not strictly necessary for us to deliver the website to you (for example, Targeting / Advertising cookies). The notice makes reference to the detailed explanations in this Privacy Statement.

You can change your consent preferences regarding the use of cookies by accessing your preference centre here. 

In addition, you can prevent or restrict the storage of cookies on your hard disk by setting your browser not to accept cookies or to request your permission before setting cookies. Once cookies have been set, you can delete them at any time. Please refer to your browser's operating instructions to find out how this works. If you do not accept cookies, this can lead to restrictions in the use of our service.

Data Retention and Deletion

Log files are deleted after 120 days. Session cookies expire and are deleted at the end of your browser session. Persistent cookies may be set to expire from 30 days to a year (or several years) depending on the function of the cookie.  After expiry of those periods information will be deleted or made anonymous. 

Pixels (aka web beacons/web bugs/java script). 

We may use pixels to automatically record certain technical information about your interactions when you visit our sites or otherwise engage with us, to help deliver cookies on our sites, or count users who have visited our sites. We may also include web beacons in our promotional e-mail messages or newsletters to determine whether you open or act on them for statistical purposes. “Pixels” are tiny graphics (about the size of a period at the end of a sentence) with unique identifiers used to track certain online actions, movements and related information users. Unlike cookies, which are stored on a user's computer hard drive, pixels are embedded invisibly on web pages or in HTML-based emails. The data we receive through pixels allows us to effectively promote our sites to various populations of users, and to optimize external advertisements about our sites that appear on third-party websites.


Use of Analytics Providers

We use Google Analytics, Segment, Smartlook, Sentry and Hubspot ("Analytics Providers") to collect demographic and interest-level information and usage information from users that visit the Site, including information about the pages where users enter and exit the Site and what pages users view on the Site, time spent, browser, operating system, and IP address. 

Cookies allow Analytics Providers to recognize a user when a user visits our website and when the user visits other websites. Analytics Providers use the information they collect from our website and other websites to share with us and other website operators’ information about users including age range, gender, geographic regions, general interests, and details about devices used to visit our website and other websites and purchase items. 

For more information regarding Google’s use of cookies, and collection and use of information, see the Google Privacy Policy (available at https://policies.google.com/privacy?hl=en). If you would like to opt out of Google Analytics tracking, please visit the Google Analytics Opt-out Browser Add-on (available at https://tools.google.com/dlpage/gaoptout).

For more information regarding Segment’s use of cookies, and collection and use of information, see the Segment Privacy Policy (available at https://segment.com/legal/website-data-collection-policy/). 

For more information regarding Smartlook’s use of cookies, and collection and use of information, see the Smartlook Privacy Policy (available at https://help.smartlook.com/en/articles/3244452-privacy-policy). 

For more information regarding Sentry’s use of cookies, and collection and use of information, see the Sentry Privacy Policy (available at https://sentry.io/privacy/). 

For more information regarding Hubspot’s use of cookies, and collection and use of information, see the Hubspot Privacy Policy (available at https://legal.hubspot.com/privacy-policy).